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Eco-Optimist Blog

The Eco-Optimist

The latest on what we're learning, loving and a look behind the scenes.

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May 15, 2023

Costa Rica Calling: Discover Santa Teresa and Uvita with Kristina

One thing our entire team has in common is that we love to travel, and - of course - Everist always comes with us. We thought you might like to co...


Dec 16, 2022

How To Travel Lightly (For Your Carry On and For the Planet)

Is that the beach calling? By now you’ve likely already been inundated by Instagram stories filled with scenes from Cinque Terre, the Algarve and ...


Feb 3, 2023

What's it really like to start a business at 35 (with young kids at home)?

When Jessica and I decided to start Everist we were not fresh-faced and fresh out of school - we were more than a decade into established careers a...


Dec 16, 2022

Everything You Need To Know About Waterless Beauty

Waterless beauty is an emerging trend, and for good reason - most beauty products are made, primarily, of water. If you take a look at the ingredie...


Dec 15, 2022

Why We Should All Consider Plastic-Free Beauty

We don’t need to tell you that plastic is a global pollution problem. You can see it on a local level just outside your door on your own street, o...


Dec 15, 2022

4 Steps to Shifting into an Effortless Life

Effortless vs. Effortful.  If only all days could pass by effortlessly – you know, when making your bed doesn’t feel like a chore, that first cup ...


Feb 11, 2021

What’s an Everist?

We named our company Everist after our customer, the everist. But what makes someone an everist? To us, an everist is an eco-optimist. Someone wh...


Jun 15, 2022

Consumers Are Saying No to Excess H2O With Waterless Beauty

"Waterless beauty is revolutionizing the beauty industry. Here are the brands to watch this year." Water is a requirement in beauty ...

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