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Everist in the News

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Everist - ELLE 2021 Green Beauty Stars Award Winner. These waterless concentrates are activated with water in your shower, transforming into a super-lather, and is three times as concentrated as a standard formula.
SHAPE: Everist has perfected no-water paste formulas for shampoo and conditioner, which activate with H2O from the shower. These clean formulas are highly concentrated; the equivalent of a whole bottle of shampoo can fit in a 100ml aluminum tube.
Marie Claire: The eco-optimistic founders of next-gen beauty company Everist have thought through every detail of their creations: Patent-pending shampoo & conditioner concentrates are 100% plant-based yet perform & smell like traditional formulas.
Real Simple: Want to do more, consider waterless beauty products, like the new Shampoo Concentrate from zero-waste line Everist. The ingredients are plant-based and the package is a recyclable, travel-friendly 100ml aluminum tube that’s 3x concentrated.
The Social: Everist is a new concentrated paste shampoo and conditioner, where a 100ml tube is equivalent to 3x its size. It's made with only plant-based ingredients and you still get the really rich lather and sensorial experience. Yes, it lathers!
VITA: Everist launched a water-free shampoo and conditioner. Product comes in aluminum tubes that are infinitely recyclable and, because they’re water free, are smaller and lighter to ship (a 100ml tube is the equivalent of a 300ml bottle).
Meet Everist: The Zero-Waste Brand Making "Waterless Haircare" a Thing.
Everything in beauty is in plastic. And we saw it as a problem and something that needed some solutions. Everist is truly anhydrous, so the product has no water inside the formula. It's the first one in the paste format and packed in an aluminum tube.
New Zero-Waste Brand Everist Is Determined To Make Sustainable Haircare Mainstream.
I couldn't believe how much volume and lather I got with Everist.
Everist: It's great, innovative and the quality is top notch.
Everist is changing the way you wash your hair.
Fashion Magazine: Everist is clean, waterless and zero-waste.
The Kit: Turns out you really can have it all with Everist.
Trend Watching: By removing water, a tube of Everist is one-third the size of a normal bottle of shampoo. The formulas are created with plant-based and biodegradable ingredients, and consistency is a creamy paste that's activated with wet hands and hair.
TZR: Waterless Beauty Products May Just Be The Future Of The Industry. Everist created preservative-free, waterless, 100% plant-based concentrates to take the place of your traditional shampoo and conditioner and take up less precious shower real estate.
The Knowhow: Meet the Founders of Everist on a mission to solve beauty's plastic problem.
The Globe and Mail: New Zero-Waste Beauty Start Up Everist Enters Market With Game Changing Waterless Concept. Everist unveils patent-pending haircare concentrates that will forever change the way people look at their shampoo & conditioner.
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