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The Shampoo Concentrate


Save 10% off your next order - and every order after that.

We set out to make a more sustainable type of shampoo. What we ACTUALLY made a was a whole new category of high-performance haircare meets skincare - concentrates. 

Most shampoos are 70% water and to us it didn't make sense to be shipping plastic bottles of water around the world. We took out the water, but instead added aloe vera (20%) and glycerin (30%) to ensure our concentrates were gentle and hydrating. Turns out these powerful skincare ingredients are pretty amazing for you hair, scalp and skin. Long-term Everist users report hair with more shine, body and less hair fall since adopting their Everist routine. They also love the rich creamy lather and refreshing blend of essential oils we use instead of synthetic fragrances. 

"I’ve noticed less hair fall and more manageability. It’s also great that these products don’t make me itch either scalp or body as I am very sensitive to almost everything. Very super pleased with these products. Oh - and they last a long time, another bonus." - Ula

Everist formulas are super clean, plant-based, and packaged in recycled and recyclable aluminum tubes because we still care (a lot) about that first goal. We wanted to prove that eco can be an upgrade so we created Everist for eco-optimists everywhere. 

Color-safe. Proudly vegan and cruelty-free. Includes zero-waste tube key. 50+ washes per tube.

Free-From: parabens, sulfates, silicones, dyes and synthetic fragrances. 

Impact: Based on a third-party assessment by Bluebird Climate, Everist Shampoo Concentrate has a 77% smaller carbon impact and a 62% smaller waste impact than traditional water-filled shampoo packaged in a plastic bottle. 

Awards: TIME's Best Inventions of 2021, ELLE's Green Beauty Stars - Best of Waterless 2021, MEN'S HEALTH Grooming Award for Best Gym Bag Essential 2021, COSMOPOLITAN Holy Grail Beauty Award 2021 and THE KIT's Beauty Disruptor Award 2021

How to Use

In the shower, wet hair and hands. Place metal tube key provided over top of tube and roll down gently to dispense a 1 inch strip of the concentrate into palm (for medium length hair). Rub with water to activate. Work into very wet hair, building a creamy lather. Rinse well. Adjust dose as needed for optimal lather.

1 tube = 30+ washes.

Clean Ingredients

Glycerin, Sodium Lauroyl Glutamate, Aloe Barbadensis (Aloe Vera) Leaf Juice, Sodium Cocoyl Isethionate, Glyceryl Caprylate/Caprate, Propanediol, Polyglyceryl-3 Betainate Acetate, Citrus Aurantium Dulcis (Orange) Peel Oil, Limonene, Aspergillus Ferment, Panthenol, Arginine, Mentha Piperita (Peppermint) Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Salvia Sclarea (Clary Sage) Oil, Potassium Sorbate, Sodium Benzoate, Citric Acid.

Product Afterlife

Empty aluminum tube, rinse, bunch up and recycle. Bunch with other aluminum (foil, pie plates, etc.) for maximum likelihood to be collected. Rinse cap clean and return to us (details on Recycle kraft paper carton.


The good stuff.

Only the pure, active ingredients your hair needs.

+   Aloe Vera. Packed with vitamin A, C and E to condition hair and soothe the scalp.

+   Vegetable Glycerin. Effective moisturizer and humectant to reduce frizz and strengthen hair.

+  Coconut-Derived Cleansers. Gently cleanses the hair follicles and the scalp without stripping the natural oil barrier.

+   Rosemary Oil. Nourishes dry hair follicles, improving both hair thickness and growth.

The Key Tips

You need to know.

+ The tube key is a must. Place the top of the aluminum tube through the zero-waste tube key. Twist gently to start. The formula might be a bit excited to see you.

+ Experiment with your dose. A little goes a long way. Think a 1/2 inch strip for short hair, a 1 inch strip for mid-length hair and a 1 1/2 inch strip for very long, thick hair. Adjust as needed.

+ Make sure hair is very wet. Soaked, even. Wet hair acts like a loofah to easily build up the shampoo lather.

And More

Thoughtfully made.

+ pH balanced. The oils on our hair and scalp are naturally acidic (between 4.5-5.5) which prevents bacteria growth and leaves the hair cuticle closed and healthy. Many hair products disrupt our natural pH level leaving hair dry, brittle and prone to dandruff. We believe that healthy hair is happy hair and design our products for the optimal pH.

+ No single-use plastic. You don’t use your favourite products for 425 years, so why should their packaging live that long? Plastic eventually degrades into microplastic (petroleum bits) entering our water and food supply and finally our bodies. It’s time to put an end to plastic waste and embrace other materials such as aluminum that can be easily recycled and safely reused again and again.

Customer Reviews

Based on 95 reviews

Lathers nice. Smells really good. My hair has been happy. My new go to.

Don’t change the formula!! It rocks

Anastasiya T
The Best Shampoo Ever

Me and my boyfriend love this shampoo. It cleans so well, no perfumes and other yucky stuff AND good for the environment. Plus it’s perfect for travelling, no chance of spillage. The only thing is doesn’t last very long for two people, I wish they had a value size. Maybe in the future? On our 4th order now!

Jessica Dagenais
Love it!

Great shampoo!

A total win win win!

Absolutely love Everist products.
It lathers beautiful, smells amazing, leaves my hair soft and shiny AND it does right by the environment.
Especially awesome for travel. Especially the tins!

Tania DesRoches
It's great, simply put!

Leaves my hair nice and soft, easy to use, and smells good! I tried several shampoo bars that I just didn't like - finally found a waste-free alternative that works for me!



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